Company Profile

Bincoo was founded in 2010 and is headquartered in Xiaojinkou Subdistrict, Huicheng District, Huizhou City, Guangdong Province, China. Bincoo is a modern coffee equipment brand integrating product development, industrial design, intelligent manufacturing, brand operation, and global distribution, dedicated to creating innovative coffee solutions for users worldwide.

Over the years, Bincoo has grown into one of China’s leading coffee equipment brands. With a team of more than 400 employees, the company has established a comprehensive system covering R&D, industrial design, manufacturing, quality control, and global supply chain management, serving coffee enthusiasts, baristas, specialty cafés, distributors, and brand partners around the world.

Innovation has always been the driving force behind Bincoo’s development. The company owns more than 300 patented technologies, covering product structures, functional innovations, industrial designs, and intelligent applications. Through continuous research and development, Bincoo is committed to creating coffee products that combine professional performance, modern aesthetics, and user-friendly experiences.

Bincoo’s product portfolio covers manual brewing equipment, espresso equipment, coffee grinders, intelligent coffee machines, coffee accessories, coffee beans, and complete coffee solutions, creating a comprehensive coffee ecosystem from brewing tools to professional equipment.

With strong product innovation, reliable manufacturing capabilities, and a customer-oriented approach, Bincoo products are now available in numerous countries and regions worldwide. The company has established global partnerships with distributors, specialty coffee shops, online retailers, coffee brands, and professional coffee communities.

With an annual sales revenue exceeding RMB 300 million, Bincoo continues expanding its international presence across Asia, Europe, America, the Middle East, Australia, and other global markets.

Looking ahead, Bincoo will continue to focus on innovation, quality manufacturing, and global collaboration, exploring new possibilities between coffee culture and technology.

Bincoo Brand Philosophy:

Design Creates Value. Innovation Inspires Experience. Quality Builds Trust.

Our mission is to become a globally recognized coffee equipment brand and bring better, more professional, and more enjoyable coffee experiences to people around the world.

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 In-House R&D & Manufacturing

Production capacity scale

20,000+ sqm integrated facility combining office, plant, and warehouse.

Precision Machining

We operate in-house CNC machining and assembly lines, ensuring full quality control from components to finished products.

Dust-Free Roasting Facility

Our facility covers the entire processing chain—from green bean selection and roast profile development to the completion of roasting.

Dual-Certified Quality Control Team

In 2023, Bincoo established a dedicated coffee roasting workshop. Our roasters undergo rigorous training and assessment, holding certifications includingCQI Q Arabica GraderandSCA Diploma.

Supporting coffee competitions

As a Chinese coffee brand, Bincoo is committed to supporting local competitions and growing coffee culture.

Learn & Train with Bincoo

Partner with champion baristas and industry experts for sensory training and SCA‑certified courses to deepen your coffee knowledge.

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